Digital · Websites
Website design and development built to convert and be found
Fast, modern websites designed around what your customers need to do, and built for search, AI visibility and measurement from day one.
The short answer
What makes a good business website?
A good website makes it obvious who you are, what you offer and what to do next, loads quickly on any device, and can be found in Google and AI tools. It is also where most of your media spend ends up, so it has to convert.
KBR designs and builds websites through our brand and digital partnership, with SEO, GEO and tracking built in rather than added later. When we also run your media, the site and the campaigns are designed to work together.
Is this for you?
Signs you need this
If two or more of these sound familiar, it's worth a conversation.
- Your site is slow, especially on mobile
- Visitors can't quickly tell what you do
- Enquiries from the site have dropped
- You can't update content without a developer
- Tracking and conversions are unreliable
What's included
What you get
Discovery
Goals, audiences, sitemap and content structure.
UX and design
Layouts that guide people to the next step.
Development
The right platform for you, from custom builds to a content management system.
SEO and GEO built in
Structure, schema and content set up to be found and quoted.
Tracking
GA4, tag management and conversions configured properly.
Migration
Redirects from old pages to protect your existing rankings.
How it works
Our process
- 01DiscoverAgree goals, audiences and structure.
- 02DesignWireframes, then visual design for review.
- 03BuildDevelop, load content and test on every device.
- 04LaunchGo live with redirects, tracking and search setup checked.
Tools and platforms we use
FAQ
Common questions
Will we lose our Google rankings with a new site?
Not if it's done properly. We map every old page to its new home with permanent redirects and check search setup at launch.
Can we update the site ourselves?
Yes. We choose the platform around how often you need to change content and who will do it.
Do you build e-commerce sites?
Talk to us about your requirements and we'll recommend the right approach and platform.
Education Engine
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ReadRelated services
Digital strategy
A joined-up plan for your website, search, content and media.
Learn moreSearchSEO & AI search (GEO)
Visibility in Google and in AI answers from ChatGPT, Gemini and Perplexity.
Learn moreBrandBrand strategy & design
Positioning, messaging and visual identity.
Learn moreContentContent production
Video, photo, social and written content made for your channels.
Learn moreNext step
Get a free media review
A 30-minute call with a senior strategist. We'll look at your current media, spend and reporting, and tell you plainly what we'd change.